NOVA BATIK AI: An Intelligent Heritage Innovation Ecosystem for Cultural Preservation and Creative Economy

About the Project

Nova Batik AI is an Intelligent Heritage Innovation Ecosystem that integrates Artificial Intelligence (AI), Augmented Reality (AR), and Digital Commerce to preserve and promote Malaysia's batik heritage. The platform supports cultural sustainability through digital heritage preservation, personalized batik design, immersive learning experiences, and expanded market access for artisans. By empowering local communities and strengthening the creative economy, Nova Batik AI contributes to sustainable economic growth while preserving traditional cultural knowledge. The innovation aligns with SDG 8, SDG 9, SDG 11, and SDG 12, supporting heritage sustainability, community empowerment, and responsible innovation.